Cool Classic Ray-Ban has become a true worldwide phenomenon. Ray-Ban is preferred by legends, loved by individualists and imitated by everyone. With 70 years of authenticity, tradition and quality to its name, Ray-Bay will continue to look to its past to envision its future. For anyone who simply wants to be real, Ray-Ban believes the most fashionable thing to be is yourself. Ray-Ban consistently combines great styling with exceptional quality, performance, and comfort.